‘Gene Simmons: Family Jewels’ Ass-vertising campaign

of KISS and 25 female models created the world’s first ass-vertising campaign to help promote the launch of season two of A&E’s real-life series ‘Gene Simmons: Family Jewels’ at the Hard Rock Cafe in New York City. Check out pictures from PRPhotos, FilmMagic, RexFeatures, GettyImages, and WireImage.

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